Web Traffic Academy » Case Studies Of Successful Internet Businesses

Linking To Other Sites In Your Blog Posts Is Costing You Money

Harrison Schmidt — Tue, 18 Aug 2009 07:53:34 +0000

Have you ever noticed that 99% of the most popular, most famous bloggers very rarely link out to other blogs in their posts? Copyblogger, Entrepreneurs-Journey, ProBlogger, HowToMakeMyBlog, ChrisBrogan, SethGodin, and at least 90% of the Technorati Top 100 do not link out to other sites in their posts, and if they do its usually only with an affiliate link or on a very rare occasion to promote a partners site. The authors of these blogs write like they thought up all the ideas in each of their posts, and it really helps to build their authority in the eyes of their readers. The A-list bloggers know that when you link out, it causes people to leave your site, and if you link out to better sites, they won’t be back.

The only very successful blogger I know of who links out to other sites a lot is Aaron Wall of SEOBook. In many of his posts he links out like crazy, sometimes to 10 to 15 different articles at different blogs. One of the reasons he does this is because Aaron Wall doesn’t make his money directly from selling ad space on his blog, he makes it from selling his own products. He mainly writes blog posts to build trust with his potential customers, and get high search engine rankings for keywords he deliberately targets with his posts as Google’s ranking algorithm gives you more points for linking to good sites so he does it to increase his rankings. The other reason he links out to blogs in particular a lot is because when you link to other bloggers, they usually see that you linked to them, so linking to blogs its a great way to market your sites and products directly to bloggers, and get them to link back to you.

When you first start profit blogging, you might consider linking out to other blogger’s posts to get noticed by other bloggers in your niche, but eventually I would recommend cutting down on it and focusing on building perceived authority. That’s where the biggest money is.

Great Content Makes Money Forever – Saturday Night Live Case Study

Harrison Schmidt — Tue, 02 Jun 2009 07:05:48 +0000

Case Study of the Saturday Night Live business model and how it related to Internet Business and Web Traffic.

Some of the things that are key to SNL’s success like great content, niche domination, passion, regular content updates, effective viral/word of mouth marketing, and joint venturing- are the same qualities that many of the top websites and blogs share.

SNL Example of a Low Cost Clip of Video Content That Still Makes Them Money-

Check out the Top 20 Youtube Memes of all time at Mashable for more examples of great online video content.

Hot For Words – Internet Business Case Study

Harrison Schmidt — Tue, 26 May 2009 08:18:23 +0000

A Case Study of youtube user ‘Hot For Words’ and her web traffic generation strategies.

Here is her youtube channel – Hot For Words.

Great Content Makes Money Forever – Saturday Night Live Case Study